- January 2025: $64.05 (all-time high reached January 30th)
- March 2025: Approximately $55-58 (post-peak consolidation)
- May 2025: Around $48-52 (continued correction)
- July 2025: $42-46 (finding support levels)
- August 19, 2025: $45.22 (current trading level)
How to Buy On Holding AG (ONON) Shares - Investment in On Holding AG (ONON) Stock
Thinking about investing in the Swiss running shoe revolution? On Holding AG (ONON) combines innovative technology with premium athletic wear—perfect for investors seeking growth in the sports apparel sector. With their game-changing CloudTec technology and explosive revenue growth, this company is sprinting ahead of competitors. Let's break down everything you need to know about making an investment in On Holding AG (ONON) stock.
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- 📈 On Holding Stock: Current Price and Critical Dates
- 🔍 6-Month Price Journey: Rollercoaster with Purpose
- 🔮 Price Forecast: 2025-2030 Outlook
- ⚠️ Key Risks vs. Positive Signals
- 🛡️ What Should a Beginner Trader Do Today?
- ✅ How to Buy On Holding AG (ONON) Shares – Step by Step
- 💡 Why Pocket Option Fits New Investors
- 🌍 On Holding in 2025: The Swiss Engineering Marvel
📈 On Holding Stock: Current Price and Critical Dates
As of August 19, 2025, On Holding AG (ONON) trades at $45.22 on the New York Stock Exchange. Mark your calendar: November 11, 2025 is absolutely critical—that’s when ONON releases its Q3 earnings report.
How Earnings Reports Move ONON Stock
Historically, ONON shows fascinating patterns around earnings. The stock typically gains 0.5% during the 2-week period before earnings announcements as investors position themselves optimistically. The most recent Q2 report on August 12, 2025, delivered a surprising twist—despite reporting an EPS loss of -$0.11 (missing the $0.19-$0.24 consensus), the stock actually climbed nearly 9% post-announcement.
This counterintuitive reaction suggests that investors saw silver linings in the report, particularly the company’s impressive 38% year-over-year revenue growth at constant currency and strong regional performance across EMEA (46.1% growth), Americas (23.6%), and explosive APAC expansion (110.9%).
🔍 6-Month Price Journey: Rollercoaster with Purpose
On Holding AG shares have experienced significant volatility over the past six months, telling a story of dramatic peaks and challenging valleys:
This represents a 29% decline from January highs, but context is everything. The pullback occurred alongside broader market adjustments for growth stocks and reflects typical volatility for companies with ONON’s high beta of 2.24.
Why the initial surge? The stock benefited from:
- Exceptional Q4 2024 results showing 27%+ constant currency growth
- Successful Cloud 6 and Cloudsurfer 2 product launches
- Direct-to-consumer channel expansion driving margin improvement
- Massive 110.9% APAC growth capturing new markets
🔮 Price Forecast: 2025-2030 Outlook
Short-Term (2025)
- Current Price: $45.22
- Year-End Target: $50-55
- Verdict: BUY on dips
Analysts remain overwhelmingly bullish despite recent weakness. The average price target sits at $63.90, representing 41% upside potential. The company’s upgraded 2025 guidance to at least CHF 2.91 billion (31% growth) and maintained 17.0-17.5% EBITDA margins provide fundamental support.
Medium-Term (2026)
- Target Range: $60-70
The company’s expansion into new markets and continued DTC growth should drive multiple expansion. With the running shoe market projected to reach $19.5 billion globally, ONON’s premium positioning captures high-margin opportunities.
Long-Term (2028-2030)
- 2028 Target: $75-85
- 2030 Target: $90-110+
By 2030, expect ONON to solidify its position as a top-three global performance footwear brand. Their sustainability focus (67% carbon-neutral products) aligns perfectly with consumer trends, while technological innovation maintains competitive advantages.
⚠️ Key Risks vs. Positive Signals
Risks to Consider
- Currency Volatility: With 68% revenue overseas, strong dollar hurts profits
- Tariff Pressures: New rates on Vietnamese/Indonesian imports increased costs
- High Valuation: Forward PE of 33.57 demands perfect execution
- Supply Chain Risks: Global logistics challenges could impact margins
- Competition: Nike and Adidas constantly innovating in performance footwear
Green Lights for 2025
- Explosive Growth: 38% YoY revenue growth at constant currency
- Regional Dominance: 110.9% APAC growth shows scalability
- Margin Expansion: 17.0-17.5% EBITDA guidance maintained
- Product Innovation: CloudTec technology patent protection
- DTC Strength: Direct channel growing 23% annually improves profitability
- Cash Rich: CHF 846.6 million war chest for strategic initiatives
🛡️ What Should a Beginner Trader Do Today?
- Dollar-Cost Average: Invest fixed amounts weekly to avoid timing mistakes
- Set Alert for November 11: Buy if post-earnings dip occurs (3-5% drop)
- Allocate Wisely: No more than 5-10% of portfolio in high-growth stocks
- Monitor Currency Trends: Dollar strength directly impacts international revenues
Humorous take: “Trading ONON is like running a marathon—sometimes you hit the wall at mile 20, but the finish line rewards those who pace themselves properly. Just don’t try to sprint the first mile!”
✅ How to Buy On Holding AG (ONON) Shares – Step by Step
| Step | Action | Why It Matters |
|---|---|---|
| 1 | Choose a Trading Platform | Ensure it offers NYSE access and fractional shares |
| 2 | Complete Account Funding | Start with small amounts to test strategies |
| 3 | Search “ONON” | Use the exact ticker symbol for accuracy |
| 4 | Select Order Type | Limit orders prevent overpaying during volatility |
| 5 | Review and Confirm | Check commission rates—aim for <0.5% |
| 6 | Set Price Alerts | Monitor key levels like $40 support |
| 7 | Plan Exit Strategy | Determine profit-taking and stop-loss levels |
| 8 | Document Your Thesis | Note why you bought for future reference |
| 9 | Monitor Quarterly Results | Earnings dates are critical for price movements |
| 10 | Rebalance Periodically | Adjust position size as portfolio evolves |
💡 Why Pocket Option Fits New Investors
For those starting their investment journey, Pocket Option offers exceptional accessibility:
- Minimum deposit: $5 — Perfect for testing strategies with minimal risk
- 1-minute verification — Single document upload gets you trading instantly
- 100+ withdrawal methods — Crypto, e-wallets, bank cards available
- Fractional shares — Buy portions of expensive stocks like ONON
- Real-time analytics — Advanced charts and technical indicators
The platform’s user-friendly interface makes executing your investment in On Holding AG (ONON) stock straightforward, even for complete beginners.
🌍 On Holding in 2025: The Swiss Engineering Marvel
On Holding AG dominates the premium performance running segment with revolutionary CloudTec technology that delivers 82% energy return—almost like running on clouds. Beyond footwear, they’ve expanded into full sportswear collections while maintaining their Swiss precision engineering heritage.
The company operates 54 company-owned stores globally and distributes through 4,200 specialty retailers across 55 countries. Their commitment to sustainability shines through with 42% recycled materials and 67% carbon-neutral products.
2025 Interesting Fact: On Holding’s Zurich headquarters features a running track that circles the entire building—employees literally run meetings while testing new prototypes! The track includes different surfaces to simulate various racing conditions, making product development an immersive experience.
FAQ
What makes On Holding different from Nike or Adidas?
ONON focuses exclusively on premium performance running with patented CloudTec technology, while larger competitors have broader sportswear portfolios. Their Swiss engineering approach targets serious runners willing to pay premium prices.
How often does ONON pay dividends?
The company currently does not pay dividends, reinvesting all profits into growth initiatives like retail expansion and product innovation.
What's the biggest risk for ONON investors?
Currency fluctuations pose significant risk since 68% of revenue comes from outside the US. A strong dollar reduces international earnings when converted back.
How has ONON performed since its IPO?
The stock has delivered impressive 204% total returns over three years, dramatically outperforming the S&P 500's 62% gain during the same period.
Where can I find ONON's latest financial reports?
All quarterly and annual reports are available on their investor relations website at investors.on-running.com, with earnings typically released in February, May, August, and November.
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