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How to Buy National Beverage Corp (FIZZ) Shares - Investment in National Beverage Corp (FIZZ) Stock

25 August 2025
7 min to read
How to buy National Beverage Corp. (FIZZ) shares – Investment in National Beverage Corp. (FIZZ) stock

Thinking about adding some fizz to your investment portfolio? National Beverage Corp, the company behind LaCroix sparkling waters and Rip It energy drinks, offers a unique opportunity in the beverage sector. With a diverse product lineup and strong financials, this stock could be the refreshing addition your portfolio needs. Let's explore how you can invest in this American beverage success story.

📈 National Beverage Corp Stock: Current Price and Market Position

As of September 12, 2025, National Beverage Corp (FIZZ) is trading at $39.66 per share. The stock has experienced some volatility recently but maintains a solid foundation with strong quarterly results.

Mark Your Calendar: December 3, 2025 – This is the next critical date for FIZZ investors. The company will release its Q2 2026 earnings, and historically, these reports have significantly moved the stock price.

Historical Earnings Impact Analysis

Looking at recent earnings reactions provides valuable insight for timing your investment:

July 2, 2025 (Q4 2025 Earnings): The stock closed at $41.50 before earnings and jumped to $43.20 within three days – a solid 4.1% gain. The company reported EPS of $0.48, slightly beating estimates of $0.47.

March 6, 2025 (Q3 2025 Earnings): FIZZ traded at $40.75 pre-earnings but dipped to $39.80 after reporting EPS of $0.42, missing the $0.44 estimate. However, it recovered within two weeks.

December 5, 2024 (Q2 2025 Earnings): The stock experienced a 6% decline post-earnings after missing both EPS and revenue estimates, but this created a buying opportunity as it bounced back 8% over the next month.

The pattern shows that while FIZZ can be volatile around earnings, it typically finds support levels and recovers from short-term dips, making post-earnings weakness potential entry points for long-term investors.

📊 6-Month Price Journey and Trend Analysis

National Beverage Corp has navigated a challenging but ultimately positive trajectory over the past six months:

  • March 2025: +4.29% gain, trading between $38.51-$43.04
  • April 2025: Strongest month with +6.88% performance, reaching $44.85
  • May 2025: Modest +1.87% gain amid market uncertainty
  • June 2025: -2.70% decline despite hitting a six-month high of $46.99
  • July 2025: Stabilized around $42-43 range post-Q4 earnings
  • August-September 2025: Current consolidation around $39-40 levels

The overall six-month performance shows resilience despite recent pressure, with the stock maintaining above its March lows of $38.51. The 52-week range of $38.25-$50.51 indicates current prices are near the lower support zone, potentially offering attractive entry levels.

🔮 Price Forecast: 2025-2030 Outlook

Based on current analyst projections and company fundamentals:

  • 2025 Year-End Target: $42-45 range (6-13% upside from current levels)
    The technical analysis suggests potential for $48.28 by October, though analyst consensus remains more conservative at $40-45.
  • 2026 Forecast: $50-55 range
    As the company continues its innovation acceleration and expands distribution, we could see 25-38% growth from current levels.
  • 2028 Projection: $65-75 range
    By 2028, National Beverage’s focus on healthier formulations and technology adoption should drive sustained growth, potentially delivering 65-90% returns from today’s price.
  • 2030 Long-Term Vision: $85-100+ range
    The global shift toward healthier beverages and zero-sugar options positions FIZZ well for long-term success, possibly tripling current investment values.
  • Current Verdict: BUY for long-term investors. The current price near support levels, combined with strong fundamentals and reasonable valuation, creates an attractive risk-reward scenario.

⚠️ Investment Risks vs. Positive Signals

Risks to Consider

  • Market Competition: The beverage space is intensely competitive with giants like Coca-Cola and Pepsi constantly innovating. LaCroix faces increasing competition from private label sparkling waters.
  • EPS Volatility: The recent Q1 2025 earnings showed a slight EPS dip due to decreased interest income from a special dividend, though revenue hit records.
  • Analyst Sentiment: Currently rated “Strong Sell” by the lone covering analyst, creating headline risk despite strong operational performance.
  • Consumer Trends: Dependency on health and wellness trends could be vulnerable to shifting consumer preferences.

Green Lights for 2025

  • Record Revenue: Q1 2025 achieved all-time high revenue of $331 million, demonstrating strong demand.
  • Gross Profit Expansion: Increased by 80 basis points to $125 million, showing pricing power and cost discipline.
  • Innovation Focus: New LaCroix flavors driving organic growth and expanding market reach.
  • Strong Balance Sheet: $97.3 million available credit lines and strategic hedging of raw material costs.
  • AI and IoT Investments: Manufacturing technology upgrades boosting operational efficiency for future growth.

🛡️ Practical Risk Management for FIZZ Investors

  • Position Sizing: Limit FIZZ to 3-5% of your total portfolio given the single-analyst coverage and sector volatility.
  • Entry Strategy: Use dollar-cost averaging – invest fixed amounts monthly rather than trying to time the perfect entry.
  • Stop-Loss Protection: Consider setting stop-loss orders at $37.50 (5% below current price) to protect against unexpected downturns.
  • Earnings Calendar Awareness: Avoid large positions immediately before earnings announcements due to historical volatility.

📰 Significant News Impact: Last 6 Months Analysis

National Beverage Corp has maintained a relatively quiet but strategically focused news profile:

  • Q1 2025 Earnings (July 2025): The company reported record revenue of $331 million despite an EPS dip related to special dividend impacts. This created a “buy the rumor, sell the news” pattern where the stock dipped initially but found support.
  • AI and Manufacturing Investments: The company’s strategic focus on AI-driven analytics and IoT manufacturing enhancements signals long-term efficiency gains, though the market hasn’t fully priced in these operational improvements.
  • LaCroix Partnership Expansion (July 2025): A new distribution partnership announced in July supports expanded product reach, reinforcing brand positioning without the volatility of major acquisitions.
  • No Major Corporate Actions: The absence of mergers, leadership changes, or dramatic strategic shifts has provided stability but limited catalyst-driven price movements.

The practical takeaway for traders: FIZZ moves more on operational execution than headline news, making fundamental analysis more valuable than news-trading strategies.

🎯 What Should a Beginner Trader Do Today?

Serious Recommendations:

  1. Start Small: Begin with a pilot position of 1-2% of your portfolio at current levels around $39.66
  2. Set Alerts: Monitor the December 3rd earnings date closely – consider adding if post-earnings weakness occurs
  3. Think Long-Term: This is a fundamentals story, not a quick trade – plan to hold for 12-24 months

Humorous Veteran Wisdom: “Trading FIZZ is like drinking LaCroix – it looks simple but has subtle complexity. Don’t shake it too hard before opening, or you’ll make a mess of your portfolio!”

✅ How to Buy National Beverage Corp (FIZZ) Shares – Step by Step

Step Action Why It Matters
1 Choose a Trading Platform Ensure it offers NASDAQ listings and competitive commission rates
2 Complete Account Funding Start with an amount you’re comfortable risking – even $100 can begin your position
3 Search for “FIZZ” Use the ticker symbol, not the company name, for accurate results
4 Select Order Type Use limit orders to control your entry price rather than market orders
5 Review and Confirm Double-check order details, especially share quantity and price
6 Monitor Your Position Set price alerts for both profit-taking and stop-loss levels
7 Plan Your Exit Strategy Decide in advance when you’ll take profits or cut losses

💡 Why Pocket Option Appeals to New Investors

For those beginning their investment journey, Pocket Option offers several advantages that align perfectly with National Beverage Corp investing:

  • Minimum Deposit: Only $5 required to start trading, allowing you to test strategies with minimal risk while building confidence.
  • Rapid Verification: Complete KYC in minutes with just one document upload, getting you market-ready faster than traditional brokers.
  • Diverse Withdrawal Options: Over 100 methods including cryptocurrencies, e-wallets, and bank transfers provide flexibility in managing your investment gains.

The platform’s user-friendly interface makes monitoring your FIZZ position straightforward, while the low barrier to entry means you can start building your beverage sector exposure immediately.

🌍 National Beverage Corp in 2025: Market Position and Operations

National Beverage Corp stands as a distinctive American beverage manufacturer with a diverse portfolio that includes iconic brands like LaCroix sparkling waters, Rip It energy drinks, Shasta sodas, and Faygo beverages. Founded in 1985 and headquartered in Fort Lauderdale, Florida, the company has demonstrated remarkable resilience under CEO Nick Caporella’s four-decade leadership.

The company’s current market position reflects strategic adaptation to consumer trends, particularly the shift toward healthier, zero-sugar beverages. With all products manufactured in the United States, National Beverage maintains quality control while supporting domestic employment.

2025 Interesting Fact: National Beverage recently received honors from St. Jude Children’s Research Hospital and other major medical institutions for their substantial support of cancer research and treatment programs – demonstrating that their business success directly contributes to meaningful philanthropic efforts.

FAQ

Is National Beverage Corp a good long-term investment?

Yes, for investors with a 3-5 year horizon. The company's focus on healthier beverages, strong balance sheet, and innovation pipeline position it well for sustained growth despite near-term volatility.

What makes FIZZ different from other beverage stocks?

FIZZ offers pure-play exposure to the growing sparkling water and functional beverage trends without the diversification of larger competitors, potentially providing higher growth potential from these specific categories.

How often does National Beverage pay dividends?

The company has historically paid special dividends rather than regular quarterly dividends, with a recent $304 million special dividend impacting Q1 2025 results.

What are the main risks specific to FIZZ?

Key risks include dependence on LaCroix brand success, intense competition in sparkling waters, limited analyst coverage, and vulnerability to changing health trends.

How can I stay updated on FIZZ performance?

Monitor quarterly earnings dates (next: December 3, 2025), follow beverage industry trends, and watch for new product launches particularly in the LaCroix lineup.

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