- Q1 2025: +12% following record subscription revenue announcement
- Q4 2024: +9% after exceeding ARR growth targets
- Q3 2024: -6% due to temporary hardware margin pressures
How to Buy Arlo Technologies, Inc. (ARLO) Shares - Investment in Arlo Technologies, Inc. (ARLO) Stock
Thinking about investing in smart home security? Arlo Technologies (ARLO) represents the future of connected home protection with its innovative AI-powered cameras and subscription services. This company has transformed from a hardware maker to a subscription powerhouse, making it an exciting opportunity for new investors looking to tap into the growing smart home market.
Article navigation
- 📈 Arlo Stock: Current Price and Market Position
- 📊 6-Month Price Journey: February to August 2025
- 🔮 Price Forecast: 2025-2030 Outlook
- ⚠️ Key Risks vs. Positive Signals
- 🛡️ What Should a Beginner Trader Do Today?
- ✅ How to Buy Arlo Technologies, Inc. (ARLO) Shares – Step by Step
- 💡 Why Pocket Option Appeals to New Investors
- 🌍 Arlo in 2025: Smart Security’s Rising Star
📈 Arlo Stock: Current Price and Market Position
As of August 25, 2025, Arlo Technologies (ARLO) trades at $17.54 on the NYSE. The company has shown remarkable resilience, bouncing back from earlier challenges to deliver impressive Q2 2025 results that exceeded analyst expectations.
Mark your calendar: November 2025 is critical – that’s when Arlo releases its next earnings report. Historically, these quarterly announcements have significantly moved the stock price, creating both opportunities and risks for traders.
Earnings Impact Analysis: How ARLO Reacts to Financial News
Based on recent performance patterns, Arlo stock typically experiences 5-15% price swings around earnings announcements. The Q2 2025 report on August 7th drove the stock up approximately 8% as the company beat revenue estimates by 5% and demonstrated strong subscription growth.
Previous quarterly reports show similar patterns:
The consistent theme? Subscription metrics move this stock more than anything else. When Arlo shows strong growth in its recurring revenue business, investors reward the company generously.
📊 6-Month Price Journey: February to August 2025
Arlo shares have delivered an impressive 46.4% return over the past year, dramatically outperforming the broader market. Here’s how the journey unfolded:
February 2025: Trading around $11.00-$11.74 range
April 2025: Breakthrough to $14.50 on subscription growth news
June 2025: Surpassed $16.00 after announcing $300M ARR milestone
July 2025: Reached $16.51 ahead of Q2 earnings
August 2025: Current price of $17.54 post-earnings surge
The driving forces behind this upward trajectory:
- Subscription revenue growth: 29.7% year-over-year in Q2
- Annual Recurring Revenue: Reached $316 million, up 34% YoY
- Profitability return: Net income of $3.12 million after previous losses
- Market expansion: Over 5 million paid subscribers globally
🔮 Price Forecast: 2025-2030 Outlook
Near-Term Projections (2025-2026)
2025 Year-End: $21-$23 range (20-31% upside from current levels)
Analysts from MarketBeat project an average target of $23.00, with Raymond James being most bullish at $26.00. The company’s guidance of $133-143 million for Q3 revenue suggests continued momentum.
2026 Forecast: $25-$28 range
As subscription revenue continues to dominate (currently 60.4% of total revenue), higher margin businesses should drive multiple expansion and stock appreciation.
Medium to Long-Term Outlook
2028 Projection: $30-$35 range
By 2028, analysts project Arlo could reach $632 million in revenue and $103 million in earnings if current growth rates persist.
2030 Vision: $40+ potential
WalletInvestor projects ARLO reaching $29.35 by August 2030, but given the company’s accelerating subscription growth, this could prove conservative.
Verdict: BUY – The transition to subscription model, strong Q2 results, and reasonable valuation create an attractive risk-reward profile.
⚠️ Key Risks vs. Positive Signals
Risks to Consider
- Competition Intensification: The home security market is crowded with giants like Google Nest, Ring (Amazon), and numerous startups. Larger competitors could pressure pricing and margins.
- Regulatory Challenges: Data privacy laws and consumer protection regulations could increase compliance costs significantly. Changes in import/export rules might affect hardware supply chains.
- Hardware Margin Pressure: Product gross margins remain slightly negative despite overall profitability. If hardware pricing declines further, it could offset subscription gains.
- Economic Sensitivity: During economic downturns, consumers may delay smart home purchases or cancel subscription services.
Green Lights for 2025
- Subscription Momentum: 29.7% YoY growth in service revenue demonstrates strong product-market fit and customer retention.
- AI Innovation: The launch of Arlo Secure 6 with advanced fire detection, audio analytics, and video search capabilities creates competitive advantages.
- Profitability Turnaround: Return to net income profitability after previous losses shows operational efficiency improvements.
- Market Recognition: Hosting the NYSE opening bell in July 2025 signaled institutional validation of their business model transition.
🛡️ What Should a Beginner Trader Do Today?
Strategic Entry Points:
- Dollar-cost average: Invest fixed amounts regularly rather than trying to time the market perfectly
- Post-earnings dips: Historically, any earnings-related selloffs have proven to be buying opportunities
- Subscription metric focus: Watch for quarterly subscription growth above 25% as your primary buy signal
Portfolio Allocation: Limit ARLO exposure to 5-10% of your total portfolio given the stock’s higher volatility (beta of 1.86)
Humorous veteran wisdom: “Trading ARLO is like having a smart security camera – sometimes it alerts you to real opportunities, sometimes it’s just the neighbor’s cat setting off false alarms. The key is knowing which alerts to respond to!”
✅ How to Buy Arlo Technologies, Inc. (ARLO) Shares – Step by Step
| Step | Action | Why It Matters |
|---|---|---|
| 1 | Choose a trading platform | Ensure it offers NYSE access and reasonable commission fees |
| 2 | Complete account verification | Most platforms require ID verification for security purposes |
| 3 | Deposit funds | Start with an amount you’re comfortable risking while learning |
| 4 | Search for “ARLO” | Use the ticker symbol, not just the company name |
| 5 | Select order type | Use limit orders to control your entry price rather than market orders |
| 6 | Review and confirm | Double-check order details before finalizing your purchase |
| 7 | Set price alerts | Monitor your investment without constantly watching the screen |
💡 Why Pocket Option Appeals to New Investors
For those beginning their investment journey, Pocket Option offers several advantages that make starting easier:
Minimum deposit of just $5 allows you to test strategies with minimal risk while learning the markets. The platform’s 1-minute KYC process means you can upload any government ID and start trading almost immediately. With over 100 withdrawal methods including cryptocurrencies, e-wallets, and traditional banking options, accessing your profits is straightforward and flexible.
The platform’s user-friendly interface makes monitoring positions like ARLO simple, with real-time charts and news integration that helps you make informed decisions about when to add to or reduce your position.
🌍 Arlo in 2025: Smart Security’s Rising Star
Arlo Technologies has successfully transformed from a hardware-focused company to a subscription-driven technology platform. The company now dominates the premium smart home security segment with over 11 million registered households and 5 million paid subscribers.
Their breakthrough came with the AI-powered Arlo Secure platform, which now represents over 60% of total revenue. The recent launch of Arlo Secure 6 introduced groundbreaking features like fire detection, advanced audio analytics, and intelligent video search that competitors are struggling to match.
Interesting Fact: In July 2025, Arlo made history by becoming one of the few companies to host the NYSE opening bell ceremony to celebrate surpassing $300 million in annual recurring revenue – a milestone they achieved in less than six years since founding!
FAQ
What is Arlo Technologies' main business model?
Arlo has transitioned from hardware sales to a subscription-first model, with services now accounting for over 60% of revenue through their Arlo Secure platform offering AI-powered home security features.
How often does ARLO stock pay dividends?
Arlo Technologies does not currently pay dividends as they reinvest all profits into growth initiatives and research & development for their AI security platform.
What are the trading hours for ARLO stock?
ARLO trades on the NYSE during regular market hours from 9:30 AM to 4:00 PM Eastern Time, Monday through Friday, excluding market holidays.
How volatile is ARLO stock compared to the market?
ARLO has a beta of 1.86, meaning it's approximately 86% more volatile than the overall market, making it suitable for investors comfortable with higher risk for potentially higher returns.
What metrics should I watch for ARLO's performance?
Focus on subscription revenue growth (target >25% YoY), annual recurring revenue (ARR), customer retention rates, and service gross margins (currently at record 84%+) as these drive long-term value more than hardware sales.
Signals
Sign up for more like this
Customize your newsfeed with content you're actually interested in — get up-to-date personalized newsletter in your inbox.
Your comment
Comments are pre-moderated to ensure they comply with our blog guidelines.